To our valued members,
We hope you’re having a safe, fun and healthy July.
As you know, Jesse James Fit has served the local area for over 14 years and helped members transform their health from the inside out. As we have helped others transform, we are experiencing our own transformation. We have exciting news to share, and we think you’re going to love the changes ahead!
We’re moving to a popular new location in the area, Lakeside DFW in Flower Mound November 2021. You’re probably already familiar with this terrific, growing space of shops, condominiums, and restaurants. We think this is going to be an excellent location for our clients. Our existing Cross Timbers location will remain open until the official move to our new Lakeside Location and we will only be down a few days to get settled with our equipment.
Of course, you’ll find the same dedicated Jesse James Fit company at Lakeside. You’ll also enjoy new state-of-the-art equipment in the 6000-square-foot building, and more cells for FitCamp to service more members per class. The new location will continue to offer the services you are used to, with the team you know, love and trust. Also, clients will have access to our wellness coach and our innovative wellness scan. Membership rates will not change for current members, and you can be on the lookout for exclusive offers launching soon.
Another change that will have no effect on members but will become more streamlined for us: we’re changing the name of our signature location, Jesse James Fit, to Outlaw FitCamp by Jesse James which makes great sense with the growth of the Outlaw FitCamp brand. The Outlaw FitCamp franchise has grown to seven locations in the DFW metroplex with plans for much more growth nationwide. Having two brands under the same founder can be confusing and costly, as well as having two budgets for websites, advertising, Facebook accounts, retail items, etc. With the name change we will be eliminating confusion and cutting out the unnecessary costs while maintaining brand consistency. The Lakeside location will be our signature location, and also serve as our franchise HQ where future franchisees will come to learn all the ways of operating an Outlaw FitCamp studio.
We know you’re going to love the new, expanded studio in Lakeside with the trails for walking, lunch at one of the many restaurants or grab a smoothie from Smoothie King right down the strip from us after your workout and enjoy it on our patio. We hope you’re excited to join us at Lakeside this fall and continue to grow and transform with us!
Our dedicated team is here to help answer any question you may have as always. We are excited for you to join us along our journey to the new location this fall. Be sure to follow our journey and receive updates shared on our social channels Facebook, Instagram and Linkedin.
Sincerely,
Jesse James Leyva | Founder & President of Outlaw FitCamp Franchise and Jesse James Fit
We’re changing the name of our signature location, Jesse James Fit, to Outlaw FitCamp by Jesse James which makes great sense with the growth of the Outlaw FitCamp brand. The Outlaw FitCamp franchise has grown to seven locations in the DFW metroplex with plans for much more growth nationwide. Having two brands under the same founder can be confusing and costly, as well as having two budgets for websites, advertising, Facebook accounts, retail items, etc. With the name change we will be eliminating confusion and cutting out the unnecessary costs while maintaining brand consistency. The Lakeside location will be our signature location, and also serve as our franchise HQ where future franchisees will come to learn all the ways of operating an Outlaw FitCamp studio.